brand story

#livefortoday - eq:iq is the new definition of modern-day classics inspired by everyday life, when a constant exposure to style and images, driven by social media, has had us rethink fashion and reconnect with the digital-savvy #millennials.

With a promise to the #nowandnew, eq:iq delivers close-to-season collections that react fast to the global trend and Asian market, however with a consistent theme balancing femininity and urban utility. Color blocks, geometric forms, interior objects - all things around us inspire eq:iq, which further elevates the everyday to a collection full of wardrobe essentials. And because we are constantly inspired by the everyday, we aspire to deliver new collections on a monthly basis, making sure timely delivery.